Tag Archive for: Matter

Gen Z and YouTube 2017 200x133

No Matter How You Define It, Generation Z Can’t Live Without YouTube

There's great news for brands and publishers as two new studies…
micro influencers video marketing 200x100

Even Influencers Need Influencers: Why Micro-Influencers Matter for Social Video Campaigns

Influencers are building their own brands online using curated…
Online Video Metrics that Really Matter For Brand Advertisers and Their Ad Agencies 200x129

Online Video Metrics that Really Matter for Brand Advertisers & Their Agencies

We've already covered the online video metrics that matter for…
Online Video Metrics That Really Matter for B2B B2C Influencer Marketers 200x129

Online Video Metrics That Really Matter for B2B, B2C, and Influencer Marketers

In the second of our series, we take a deep-dive into the online…
Online Video Metrics that Really Matter for Media Companies Publishers and Creators 200x129

Online Video Metrics that Really Matter for Media Companies, Publishers, and Creators

Over the past decade, video measurement has gotten much more…