Tag Archive for: Metrics

Video Metrics: How Super Bowl 2018 Video Ads and Teasers Measure Up Online
It's that time of year where Super Bowl ads dominate the conversation.…

SearchCap: Google job search, metrics on search update & cheese doodle
Below is what happened in search today, as reported on Search…

Online Video Metrics that Really Matter for Brand Advertisers & Their Agencies
We've already covered the online video metrics that matter for…

Online Video Metrics That Really Matter for B2B, B2C, and Influencer Marketers
In the second of our series, we take a deep-dive into the online…

Online Video Metrics that Really Matter for Media Companies, Publishers, and Creators
Over the past decade, video measurement has gotten much more…

Why BuzzFeed’s Video Distribution Strategy Demands New Industry Metrics
BuzzFeed publishes content on over 30 platforms in seven languages…